Rebranding Qatar’s first football address.
In 2016, the Qatar Football Association assigned M&O to develop a full rebranding of the official federation logo. As the international umbrella for all football teams in Qatar, including the national team, the QFA needed a modern visual that was easy to reproduce, clearly legible and with a high recognition value.
Design Services & Consultancy
• Rebranding
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/f038c6218403b6f116fa76d3_rw_1920.jpg?h=6a40287642e8a79305d817f36be0063d)
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/880944e8ee747c31303621f0_rw_1920.jpg?h=569c2cec6307af6a39ecafd08e628cb8)
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![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/3b28187c23575796078ec713_rw_1920.jpg?h=4871e2987943a53e98dead274177bea1)
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/7f976c3be93e8a193751ad09_rw_1920.jpg?h=839a35b0a7bed4f3066039d979ebbc65)
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/a702068db279d8c07fd6ad4c_rw_1920.jpg?h=a035fa0c64851210fc3d3b6d9f523b14)
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/5a6a0f790927490412baa919_rw_1920.jpg?h=24b4af01d44a1f4e1879d96d1261ce93)
![](https://cdn.myportfolio.com/7b090db2acece50cdbdf5a79f6f22079/f413d486ae0e1365210c88d9_rw_1920.jpg?h=8e3fbcc508ad614a97f235ea25235d1f)